BUSINESS STRATEGY & POLICY 4~5 pages research paper. (APA references.) Outline: 7 external factors  political/legal/regulatory social demographics. technological general economic conditions global forces. natural environment.

Opportunities. dominant economic features industry analysis structure Driving forces Key success factors Porter’s 5 forces of competition

1. The Rivalry among competing sellers in the Industry

2. Potential entry of new competitors

3. Analyzing the affect of substitute products 4. Bargaining power of suppliers

5. Bargaining power of sellers

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